Privacy Policy

Last Updated: 05 May 2026

1. Overview

Reddere Ltd ("Reddere", "we", "us", "our") is committed to protecting your privacy and handling your personal information responsibly.

This Privacy Policy explains how we collect, use, store and protect personal data when you visit www.reddere.co.uk, contact us, book consultations, or engage with our services, including services provided under Reddere AI, Reddere Rates and Reddere Property.

By using our website or contacting us, you agree to the practices described in this policy.

2. Who We Are

Reddere Ltd is a company registered in England & Wales.

Company Number: 16719874

Website: www.reddere.co.uk

Email: hello@reddere.co.uk

Registered Office: Grosvenor House, 11 St Paul’s Square, Birmingham, B3 1RB

3. Information We Collect

We may collect personal information that you voluntarily provide, including:

  • Name

  • Email address

  • Telephone number

  • Company name

  • Business details

  • Information submitted through contact forms

  • Information provided during consultations or enquiries

We may also automatically collect limited technical information such as:

  • IP address

  • Browser/device type

  • Website pages visited

  • Date/time of visit

  • Referral source

Depending on the service you enquire about or engage us for, we may also collect relevant business, operational, property or service-related information.

For Reddere AI, this may include information about your business processes, systems, software tools, CRM, workflows, lead generation, sales processes, automation requirements and related operational information.

For Reddere Rates, this may include business rates bills, account references, property addresses, billing authority details, ratepayer or occupier information, rateable value information, reliefs, exemptions, credits, refunds, liability dates, lease or occupation information, council correspondence, Valuation Office Agency correspondence and supporting documents provided for business rates reviews, applications or representations.

4. How We Use Your Information

We use your information to:

  • Respond to enquiries

  • Arrange consultations or meetings

  • Deliver requested services

  • Assess whether we may be able to assist your business

  • Improve our website and user experience

  • Maintain records and internal administration

  • Comply with legal and regulatory obligations

We may also use information to deliver specific Reddere services, including AI systems, automation, operational consultancy, business rates audits, rates relief reviews, billing reviews, council correspondence, Valuation Office Agency matters and related client support.

We do not sell your personal information.

5. Lawful Basis for Processing

Where applicable under UK GDPR, we process personal data under one or more of the following lawful bases:

  • Consent

  • Legitimate interests

  • Performance of a contract

  • Legal obligation

6. Data Sharing

We may share limited information with trusted third-party providers where necessary to operate our business, including:

  • Google Workspace (email/calendar/storage)

  • Calendly (booking system)

  • Squarespace (website hosting)

  • Analytics providers

  • Professional advisers (accountants, solicitors, contractors)

Where necessary to deliver our services, we may also share relevant information with appointed consultants, technical delivery partners, software providers, automation partners, local councils, billing authorities, the Valuation Office Agency, professional advisers, insurers, accountants, legal advisers and other parties reasonably required for service delivery or legal compliance.

7. Data Retention

We retain personal data only for as long as reasonably necessary for the purposes collected, including:

  • Enquiry records

  • Client communications

  • Legal/compliance records

  • Accounting requirements

You may request deletion of non-essential personal data by contacting us.

8. Cookies

Our website may use cookies or similar technologies for:

  • Website functionality

  • Performance monitoring

  • Analytics

  • Security

You can control cookies through your browser settings.

Where required, a cookie banner or consent tool may be presented.

9. Your Rights

Subject to applicable law, you may have rights to:

  • Access your data

  • Correct inaccurate data

  • Request deletion

  • Restrict processing

  • Object to processing

  • Request transfer of data where applicable

To make a request, email hello@reddere.co.uk

10. Security

We take reasonable technical and organisational steps to protect personal data from unauthorised access, misuse, alteration or loss.

However, no online system can guarantee absolute security.

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content.

12. Changes to This Policy

We may update this Privacy Policy from time to time.

Any changes will be posted on this page with the revised update date.

13. Contact

For privacy enquiries, please contact: hello@reddere.co.uk